“I can’t afford that.”
“Insurance is already too expensive.”
“Now’s not a good time.”
It’s not a money problem.
It’s where the conversation broke down.
Most agents react to price.
Top producers prevent it.
✅ Why price objections show up
✅ Where they actually get created
✅ The language that shifts the conversation back to value
✅ How to close without pressure — even in tight budgets
Miss one life sale per week and Q1 quietly slips away.
One better conversation changes that.
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